Traslated by Andrés Martínez Forero
‘Bogotá, My City, My Home’ continues to lead tourism in Colombia and Latin America. Colombia’s capital remains one of the top travel destinations in the region and around the world. According to the latest data from the Bogotá Tourism Observatory, the city saw a 6.8% increase in international visitors during the first four months of 2025.
You can know: Bogotá, among the five best cities in Latin America for conferences and events
Growth in International Visitors to Bogotá (2025)
Between January and April 2025, Bogotá welcomed 621,513 international visitors, marking a 6.8% rise over the same period in 2024. The top countries of origin included:
- Venezuela: 17.5%
- United States: 14.7%
- Mexico: 8.5%
- Ecuador: 5.7%
- Spain: 5.5%
- Brazil: 4.4%
- Peru: 3.8%
- France: 3.6%
- Panama: 3.3%
- Argentina: 3.0%
Direct Air Connectivity Drives Tourism
According to Aerocivil data, Bogotá received 42,974 flights between January and March 2025, up 0.2% compared to the same period in 2024.
During this first quarter, airlines offered 6,906,527 seats and transported 5,468,283 passengers, resulting in an average occupancy rate of 79.1%. Avianca handled roughly 50% of both domestic and international flights to the city.
Hotel Occupancy in Bogotá (2025)
Based on data from the GEIH-DANE and analyzed by the Bogotá Tourism Observatory, hotel occupancy in March 2025 reached 61.6%, exceeding the national average by 12.1 percentage points and increasing by 2.4 points compared to March 2024.
Employment in Bogotá’s Tourism Sector
From January to March 2025, Bogotá’s tourism sector reported an average of 99,418 jobs per month, accounting for 2.6% of the city’s total workforce. While this share remained stable compared to 2024, the overall number of jobs fell by 2.3%.
Related sectors (food and beverage, events, fairs, and culture) held the largest share of tourism-related jobs (48.8%) and expanded employment from 36,323 to 48,537 positions—a 33.6% year-over-year increase.
The transportation sector (air and ground) also grew, with employment rising from 32,550 to 35,172 jobs—an 8.1% increase.
Don't leave without reading: 'Bogotá, Your Home': The first major official publication on its tourism
In contrast, direct sectors like lodging and travel agencies saw a sharp decline, dropping by 52.3%, from 32,907 jobs in early 2024 to 15,708 in the same period of 2025.
These results from the Bogotá Tourism Observatory reaffirm the city’s commitment to sustainable tourism development and ongoing efforts to strengthen Bogotá’s competitiveness as a leading destination in Colombia, Latin America, and globally.
Note: The figures cited in the latest bulletin from the Bogotá Tourism Observatory are based on data from sources including Migración Colombia, Terminal de Transporte, Aerocivil, DANE, MINCIT, and UN Tourism. Due to varying publication schedules, the bulletin includes data from different timeframes. You can read the full bulletin here.
We also invite you to check out both well-known and hidden tourism spots via the Turism in Bogotá section, on the Portal Bogotá: https://bogota.gov.co/tag/turismo-en-bogota
Don't leave without reading: Bogotá is the third destination for foreign investment in Latin America
Watch this video to get a taste of Bogotá’s most iconic places, its food, cultural attractions, and natural landscapes. The capital of Colombia sits 2,600 meters above sea level. Get inspired and plan your visit to our city - ‘Bogotá, My City, My Home’:
*This article was created using information provided by the Bogotá’s International Relations Office and curated by a journalist from Portal Bogotá. For suggestions, questions, or more information, visit Bogotá Te Escucha: https://bogota.gov.co/sdqs/
